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PRIVACY POLICY

With this privacy policy, we inform which personal data we process in connection with our activities and operations including our www.pacoandfriends.ch-Website. In particular, we inform about what for, how and where we process personal data. We also provide information about the rights of persons whose data we process.
Individual or additional activities and operations may be subject to further data protection declarations and other legal documents such as general terms and conditions (GTC), terms of use or conditions of participation.
We are subject to Swiss data protection law and any applicable foreign data protection law such as, in particular, that of the European Union (EU) with the General Data Protection Regulation (GDPR). The European Commission recognizes that Swiss data protection law ensures adequate data protection.
  1. contact addresses 
Responsibility for the processing of personal data:
FÄH Agency GmbH
Olivia Fäh
Weinbergstrasse 47
8802 Kilchberg
Switzerland
shop@moneme.world
We point out if there are other persons responsible for the processing of personal data in individual cases.
2. Terms and legal basis
2.1 Terms
Personal data is any information that relates to an identified or identifiable person. A data subject is a person about whom personal data is processed.
Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, acquisition, collection, deletion, storage, modification, destruction and use of personal data.
The European Economic Area (EEA) comprises the member states of the European Union (EU) as well as the Principality of Liechtenstein, Iceland and Norway. The General Data Protection Regulation (GDPR) refers to the processing of personal data as processing of personal data.
2.2 Legal basis
We process personal data in accordance with Swiss data protection law such as, in particular, the Federal Data Protection Act (FADP) and the Ordinance to the Federal Data Protection Act (FADP).
We process - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - personal data in accordance with at least one of the following legal bases:
- Art. 6 para. 1 lit. b DSGVO for the necessary processing of personal data for the performance of a contract with the data subject as well as for the implementation of pre-contractual measures.
- Art. 6 para. 1 lit. f DSGVO for the necessary processing of personal data to protect the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject prevail. Legitimate interests are, in particular, our interest in being able to carry out our activities and operations permanently, in a user-friendly, secure and reliable manner, as well as to communicate about them, to ensure information security, to protect against misuse, to enforce our own legal claims and to comply with Swiss law.
- Art. 6 para. 1 lit. c DSGVO for the necessary processing of personal data to comply with a legal obligation to which we are subject under any applicable law of member states in the European Economic Area (EEA).
- Art. 6 para. 1 lit. e DSGVO for the necessary processing of personal data for the performance of a task which is in the public interest.
- Art. 6 para. 1 lit. a DSGVO for the processing of personal data with the consent of the data subject.
- Art. 6 (1) (d) GDPR for the necessary processing of personal data to protect the vital interests of the data subject or another natural person.
3. Nature, scope and purpose
We process those personal data that are necessary to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. In particular, such personal data may fall into the categories of inventory and contact data, browser and device data, content data, meta or marginal data and usage data, location data, sales data and contract and payment data.
We process personal data for the period of time necessary for the relevant purpose(s) or as required by law. Personal data whose processing is no longer required will be anonymized or deleted.
We may have personal data processed by third parties. We may process personal data jointly with third parties or transfer it to third parties. Such third parties are, in particular, specialized providers whose services we use. We also guarantee data protection for such third parties.
As a matter of principle, we process personal data only with the consent of the data subject, unless the processing is permitted for other legal reasons, for example, to fulfill a contract with the data subject and for corresponding pre-contractual measures, to protect our overriding legitimate interests, because the processing is evident from the circumstances or after prior information.
In this context, we process in particular information that a data subject voluntarily and self-submits to us when contacting us - for example, by mail, email, instant messaging, contact form, social media or telephone - or when registering for a user account. We may store such information, for example, in an address book, in a customer relationship management system (CRM system) or with comparable tools. If you transmit data about other persons to us, you are obligated to ensure data protection with respect to such persons and to ensure the accuracy of such personal data.
We also process personal data that we receive from third parties, obtain from publicly available sources or collect in the course of our activities and operations, if and to the extent that such processing is permitted for legal reasons.
4. Personal data abroad
We generally process personal data in Switzerland and the European Economic Area (EEA). However, we may also export or transfer personal data to other countries, in particular in order to process it or have it processed there.
We may export personal data to all states and territories on earth as well as elsewhere in the universe, provided that the law there ensures adequate data protection according to the assessment of the Swiss Federal Data Protection and Information Commissioner (FDPIC) or according to the decision of the Swiss Federal Council and - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - according to the decision of the European Commission.
We may transfer personal data to countries whose law does not ensure adequate data protection, provided that data protection is ensured for other reasons, in particular on the basis of standard data protection clauses or with other appropriate safeguards. By way of exception, we may export personal data to countries without adequate or appropriate data protection if the specific requirements under data protection law are met, for example the express consent of the data subjects or a direct connection with the conclusion or performance of a contract. We will be happy to provide data subjects with information about any guarantees or provide a copy of any guarantees upon request.
We process personal data in Switzerland and in the European Economic Area (EEA). However, we may also export or transfer Personal Data to other countries, in particular to process it or have it processed there.
We may export personal data to all states and territories on earth as well as elsewhere in the universe, provided that the law there ensures adequate data protection according to the assessment of the Swiss Federal Data Protection and Information Commissioner (FDPIC) or according to the decision of the Swiss Federal Council and - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - according to the decision of the European Commission.
We may transfer personal data to countries whose laws do not ensure adequate data protection, provided that data protection is ensured for other reasons, in particular on the basis of standard data protection clauses or with other appropriate safeguards. By way of exception, we may export personal data to countries without adequate or appropriate data protection if the specific requirements under data protection law are met, for example the express consent of the data subjects or a direct connection with the conclusion or performance of a contract. We will be happy to provide data subjects with information about any guarantees or provide a copy of any guarantees upon request.
5. Rights of data subjects
Data subjects whose personal data we process have the rights under Swiss data protection law. These include the right to information as well as the right to correction, deletion or blocking of the processed personal data.
Data subjects whose personal data we process may - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - request confirmation free of charge as to whether we are processing their personal data and, if so, request information about the processing of their personal data, have the processing of their personal data restricted, exercise their right to data portability, and have their personal data corrected, deleted ("right to be forgotten"), blocked or completed.
Data subjects whose personal data we process may - if and insofar as the GDPR applies - revoke any consent they have given at any time with future effect and object to the processing of their personal data at any time.
Data subjects whose personal data we process have a right of appeal to a competent supervisory authority. The supervisory authority for data protection in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).
6. Data Security
We implement appropriate technical and organizational measures to ensure data security commensurate with the respective risks. However, we cannot guarantee absolute data security.
Access to our website is secured using transport encryption (SSL/TLS), especially with the Hypertext Transfer Protocol Secure (HTTPS). Most browsers indicate transport encryption with a padlock symbol in the address bar.
Our digital communication, like all digital communication, is subject to indiscriminate and suspicionless mass surveillance as well as other forms of monitoring by security authorities in Switzerland, Europe, the United States of America (USA), and other countries. We cannot directly influence how personal data is processed by intelligence agencies, police agencies, and other security authorities.
7. Website Usage
7.1 Cookies
We may use cookies. Cookies, whether first-party cookies (set by us) or third-party cookies (set by services we use), are data stored in your browser. Such stored data is not limited to traditional text-form cookies. Cookies cannot execute programs or transmit malicious software such as Trojans and viruses.
Cookies can be temporarily stored in your browser as "session cookies" or for a specific period as "persistent cookies." "Session cookies" are automatically deleted when you close your browser. Persistent cookies have a specific storage duration. Cookies, in particular, allow us to recognize your browser during your next visit to our website, which can be used, for example, to measure the reach of our website. Persistent cookies can also be used for online marketing purposes.
You can disable or delete cookies entirely or partially in your browser settings at any time. Without cookies, our website may not be fully functional. If necessary, we request your explicit consent for the use of cookies.
For cookies used for measuring success and reach or for advertising, many services offer a general opt-out option through AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance), or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).
7.2 Server Log Files
We may collect the following information for each access to our website, provided that it is transmitted by your browser to our server infrastructure or can be determined by our web server: date and time, including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system, including user interface and version, browser, including language and version, specific sub-page of our website accessed, including the amount of data transferred, and the last website visited in the same browser window (referrer).
We store such information, which may also include personal data, in server log files. This information is necessary to provide our website continuously, user-friendly, and reliably, and to ensure data security and, in particular, the protection of personal data, including by third parties or with the assistance of third parties.
7.3 Tracking Pixels
We may use tracking pixels on our website. Tracking pixels are also known as web beacons. Tracking pixels, including those from third parties whose services we use, are small, usually invisible images that are automatically retrieved when you visit our website. Tracking pixels can capture the same information as server log files.
7.4 Comments
We allow you to publish comments on our website. In this context, we process the information that a commenting person submits to us, including the Internet Protocol (IP) address and date and time. This information is necessary to enable the publication of comments and to ensure protection against misuse, which is in our predominant legitimate interest.
We also allow you to subscribe to email notifications for new comments from other users. In this context, we require your email address so that we can notify you by email. You can unsubscribe from such comment notifications at any time.
Notifications and Messages
We send notifications and messages via email and other communication channels such as instant messaging or SMS.
8.1 Success and Reach Measurement
Notifications and messages may contain web links or tracking pixels to determine whether a single message was opened and which web links were clicked. Such web links and tracking pixels may also capture personal information. We require this statistical information to measure the success and reach of notifications and messages effectively and user-friendly, as well as to send them continuously, securely, and reliably based on the needs and reading habits of recipients.
8.2 Consent and Opt-Out
You generally need to provide explicit consent for the use of your email address and other contact details, unless the use is permissible for other legal reasons. We use the "Double Opt-In" procedure whenever possible, meaning you will receive an email with a link that you must click to confirm your consent to prevent misuse by unauthorized third parties. We may log such consents, including the Internet Protocol (IP) address and date and time, for evidence and security purposes.
You can generally opt out of receiving notifications and messages, such as newsletters, at any time. By opting out, you can also object to the statistical tracking of usage for success and reach measurement. Necessary notifications and messages related to our activities and operations remain exempt.
8.3 Notification Service Providers
We send notifications and messages using specialized service providers.
Social Media
We have a presence on social media platforms and other online platforms to communicate with interested individuals and provide information about our activities and operations. In connection with such platforms, personal data may be processed outside of Switzerland and the European Economic Area (EEA).
The terms and conditions (T&Cs), usage terms, privacy policies, and other provisions of the individual platform operators apply. These provisions particularly inform about the rights of data subjects directly against the respective platform, including the right to access.
For our social media presence on Facebook, including page insights, we are jointly responsible with Meta Platforms Ireland Limited (Ireland) to the extent that the GDPR is applicable. Meta Platforms Ireland Limited is part of the Meta group of companies (including the USA). Page insights provide information on how visitors interact with our Facebook presence. We use page insights to effectively and user-friendly provide our social media presence on Facebook.
Further details on the nature, scope, and purpose of data processing, as well as contact information for Facebook and its data protection officer, can be found in Facebook's privacy policy. We have concluded the "Controller Addendum" with Facebook, which stipulates that Facebook is responsible for ensuring data subject rights. Information on page insights can be found on the "Page Insights Information" page, including "Page Insights Data Information."
Third-Party Services
We use third-party services to continuously, user-friendly, securely, and reliably conduct our activities and operations. Such services may also be used to embed content into our website. These services require your Internet Protocol (IP) address to transmit the relevant content.
For their own security, statistical, and technical purposes, third parties whose services we use may aggregate, anonymize, or pseudonymize data related to our activities and operations. This may include performance or usage data.
We use, in particular:
  • Google services: Providers: Google LLC (USA) / Google Ireland Limited (Ireland) for users in the European Economic Area (EEA) and Switzerland; General data protection information: "Privacy and Security Principles," Privacy Policy, "Google's Commitment to Compliance with Data Protection Laws," "Google Privacy in Products," "How Google Uses Information from Websites or Apps That Use Our Services" (Information from Google), "Types of Cookies Used by Google" and other technologies, "Personalized Advertising" (activation / deactivation / settings).
10.1 Digital Infrastructure
We use third-party services to access the necessary digital infrastructure related to our activities and operations. This includes hosting and storage services from specialized providers.
 We use, in particular:
  • Hostpoint: Hosting; Provider: Hostpoint AG (Switzerland); Data protection information: Privacy Policy, "Frequently Asked Questions about GDPR."
  • StackPath CDN: Content Delivery Network (CDN); Providers: StackPath LLC (USA) / Highwinds Network Group Inc. (USA); Data protection information: Privacy Policy.
  • Wix (wix.com): Website builder and other infrastructure; Providers: Wix.com Ltd. (Israel) jointly with Wix.com Ltd. (USA) / Wix.com Inc. (USA) / Wix.com Luxembourg S.à r.l. (Luxembourg); Data protection information: Privacy Policy, "Wix Help Center <Privacy>," including Cookie Policy, "Wix and the EU General Data Protection Regulation (GDPR)."
10.2 Automation and Integration of Apps and Services
We use specialized platforms to integrate and connect existing third-party apps and services. We can also automate processes and activities with third-party apps and services using "no-code" platforms.
10.3 Audio and Video Conferencing
We use services for audio and video conferencing to communicate online. This allows us to conduct virtual meetings or online classes and webinars. In addition to this privacy policy, the terms and conditions, privacy policies, and other provisions of the services used apply.
Depending on your situation when participating in an audio or video conference, we recommend muting the microphone by default and blurring the background or displaying a virtual background.
We use, in particular:
  • Microsoft Teams: Platform for audio and video conferencing; Providers: Microsoft Corporation (USA) / Microsoft Ireland Operations Limited (Ireland) for users in the European Economic Area (EEA), the UK, and Switzerland; Data protection information: "Privacy" ("Microsoft Trust Center"), Privacy Policy, "Privacy in Microsoft" and "Privacy in Microsoft Teams."
 10.4 Social Media Features and Social Media
We use services and plugins from third parties to embed features and content from social media platforms and enable the sharing of content on social media platforms and other means. 
We specifically use: 
  • Facebook (Social Plugins): Embedding Facebook features and content, such as "Like" or "Share"; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Privacy Policy. 
  • Instagram Platform: Embedding Instagram content; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Privacy Policy (Instagram), Privacy Policy (Facebook).
  • LinkedIn Consumer Solutions Platform: Embedding features and content from LinkedIn, such as plugins like the "Share Plugin"; Providers: LinkedIn Ireland Unlimited Company (Ireland) for users in the European Economic Area (EEA) and Switzerland / LinkedIn Corporation USA for users in the rest of the world; Privacy information: Privacy, Privacy Policy, Cookie Policy, Cookie Management / Opt-out of LinkedIn email and SMS communication, Opt-out of interest-based advertising.
  • Pinterest (Social Plugins): Embedding features and content, including Pins from Pinterest (e.g., "Pin Widget"); Providers: Pinterest Inc. (USA) / Pinterest Europe Ltd. (Ireland) for users in the European Economic Area (EEA); Privacy information: Privacy, Security, and Legal, Privacy Policy, Personalization and Data, Cookie Policy. 
  • TikTok (Social Plugins): Embedding features and content from TikTok, such as "Share to TikTok"; Providers: TikTok Information Technologies UK Limited (UK) and TikTok Technology Limited (Ireland) for users in the European Economic Area (EEA), the UK, and Switzerland / TikTok Inc. (USA) for users in the USA / TikTok Pte. Ltd. (Singapore) for users in the rest of the world; Privacy information: Privacy Policy, Privacy Policy for Younger Users, TikTok Platform Cookies Policy.
10.5 Mapping Data
We use third-party services to embed maps into our website.
We specifically use:
  • Google Maps, including Google Maps Platform: Mapping service; Google Maps-specific privacy information: How Google Uses Location Information.
10.6 Audiovisual Media
We use third-party services to enable the direct playback of audiovisual media such as music or videos on our website.
We specifically use:
  • Spotify: Music and Podcasts (Widget); Provider: Spotify AB (Sweden); Privacy information: Privacy Center, Privacy Policy.
  • YouTube: Videos; Provider: Google (including in the USA); YouTube-specific privacy information: Privacy and Security Center, My Data on YouTube.
 10.7 Fonts
We use third-party services to embed selected fonts as well as icons, logos, and symbols into our website.
We specifically use:
  • Adobe Fonts: Fonts; Providers: Adobe Inc. (USA) for users in the USA / Adobe Systems Software Ireland Limited (Ireland) for users outside the USA; Privacy information: Adobe's Privacy Center, Privacy Policy (Adobe Fonts), Adobe's Privacy Policy, Questions about Privacy?, Adobe Privacy Settings.
  • MyFonts (by Monotype): Fonts; Providers: Monotype Imaging Holdings Inc. (USA) / MyFonts Inc. (USA); Privacy information: Your Privacy, Privacy Policy, Web Fonts Tracking Privacy Policy.
10.8 E-Commerce
We operate e-commerce and use third-party services to successfully offer services, content, or goods.
We specifically use:
  • Shopify: E-commerce platform for online shops; Providers: Shopify Inc. (Canada) for online shops in Canada and the USA / Shopify Commerce Singapore Pte. Ltd. (Singapore) for online shops in the Asia-Pacific region / Shopify International Limited (Ireland) for online shops in Europe and the rest of the world; Privacy information: Privacy Policy, Customer Privacy, Security.
 10.9 Payments
We use payment service providers to securely and reliably process payments from our customers. The terms and conditions of the respective payment service providers, such as General Terms and Conditions (GTC) or privacy policies, apply to the processing.
 We specifically use:
  • TWINT: Payment processing in Switzerland; Provider: TWINT AG (Switzerland); Privacy information: TWINT App Privacy, Website Privacy Policy, General Terms and Conditions for the Use of TWINT including Privacy Section.
 
10.10 Advertising
We use the opportunity to display targeted advertising for our activities and operations on third-party platforms such as social media platforms and search engines.
We aim to reach individuals interested in or potentially interested in our activities and operations with such advertising (remarketing and targeting). For this purpose, we may transmit relevant, possibly personal, information to third parties that enable such advertising. We can also determine whether our advertising is successful, particularly whether it leads to visits to our website (conversion tracking).
Third parties on which we advertise, where you are logged in as a user, may potentially associate the use of our online offering with your profile on their platform.
We specifically use:
  • Facebook Advertising (Facebook Ads): Social media advertising; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Remarketing and targeting, especially with the Facebook Pixel and Custom Audiences, including Lookalike Audiences, Privacy Policy, Advertising Preferences (user registration required).
  • Google Ads: Search engine advertising; Google Ads-specific privacy information: Advertising based on search queries, using various domain names, including doubleclick.net, googleadservices.com, and googlesyndication.com for Google Ads, Advertising, Why Am I Seeing This Ad?
  • Instagram Ads: Social media advertising; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Remarketing and targeting, especially with the Facebook Pixel and Custom Audiences, including Lookalike Audiences, Privacy Policy (Instagram), Privacy Policy (Facebook), Advertising Preferences (Instagram) (user registration required), Advertising Preferences (Facebook) (user registration required).
We utilize the opportunity to display targeted advertisements for our activities and operations on third-party platforms such as social media platforms and search engines.
Our aim with such advertising is to reach individuals who are already interested in or may potentially be interested in our activities and operations (remarketing and targeting). To achieve this, we may transmit relevant, and in some cases, personal information to third parties that facilitate such advertising. Additionally, we can assess the effectiveness of our advertising, particularly in terms of whether it leads to visits on our website (conversion tracking).
Third parties on which we advertise, where you are logged in as a user, may potentially associate the use of our online offering with your profile on their platform.
We specifically use:
  • Facebook Advertising (Facebook Ads): Social media advertising; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Remarketing and targeting, particularly with the Facebook Pixel and Custom Audiences, including Lookalike Audiences, Privacy Policy, "Advertising Preferences" (user registration required).
 
  • Google Ads: Search engine advertising; Google Ads-specific privacy information: Advertising based on search queries, using various domain names, including doubleclick.net, googleadservices.com, and googlesyndication.com for Google Ads, "Advertising" (Google), "Why Am I Seeing This Ad?".
 
  • Instagram Ads: Social media advertising; Providers: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy information: Remarketing and targeting, particularly with Facebook Pixel and Custom Audiences, including Lookalike Audiences, Privacy Policy (Instagram), Privacy Policy (Facebook), "Advertising Preferences" (Instagram) (user registration required), "Advertising Preferences" (Facebook) (user registration required).
 
  1. Website Extensions
    We use extensions for our website to access additional features.
We specifically use:
  • Imagify: Image optimization; Provider: WP MEDIA (France); Privacy information: Terms of Service, Frequently Asked Questions.
  • jQuery (OpenJS Foundation): Open-source JavaScript library; Provider: OpenJS Foundation (USA) with the use of StackPath CDN; Privacy information: Privacy Policy (OpenJS Foundation), Cookie Policy (OpenJS Foundation).
  1. Success and Reach Measurement
    We use services and programs to determine how our online offering is utilized. In this context, we can, for example, measure the success and reach of our activities and operations, as well as the impact of third-party links to our website. Additionally, we may experiment with and compare different versions of our online offering or parts of it using the A/B test method. Based on the results of success and reach measurement, we can address errors, strengthen highly demanded content, or make improvements to our online offering.
When using services and programs for success and reach measurement, the Internet Protocol (IP) addresses of individual users need to be stored. IP addresses are generally truncated to follow the principle of data minimization and enhance the privacy of visitors to our website (IP masking).
When using services and programs for success and reach measurement, cookies may be used, and user profiles may be created. User profiles may include, for example, visited pages or viewed content on our website, information about screen size or browser window, and the approximate location. User profiles are generally created in a pseudonymized manner. We do not use user profiles for the identification of individual visitors to our website. However, certain services, where you are logged in as a user, may potentially associate the use of our online offering with your profile on their platform.
We specifically use:
  • Google Analytics: Success and reach measurement; Google Analytics-specific privacy information: Measurement across different browsers and devices (Cross-Device Tracking) and with pseudonymized Internet Protocol (IP) addresses, which are only exceptionally transmitted in full to Google in the USA, "Privacy," "Browser Add-on for Disabling Google Analytics."
  1. Final Provisions
We have created this privacy policy with the privacy policy generator from Datenschutzpartner.
We reserve the right to adapt and supplement this privacy policy at any time. We will inform you of such changes and additions in an appropriate manner, particularly by publishing the current privacy policy on our website.

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